Online reviews aren't
always black and white.

Search business responses, see the wider context and give both sides of the story somewhere to be found.

Open Record zebra with pink magnifying glass

Let's find it!

Real reviews

Real responses

Real context

A clearer picture

Search ReviewsFind what's been said
Add Your ResponsePut your side on record
Evidence & ContextShow the full picture
Moderated & FairStructured review process
Track Your ImpactSee your statistics
Share Your RecordBuild confidence
The Open Record difference

One review shouldn't be the only version people can find.

Open Record gives businesses a structured right of reply while keeping the door open for the original reviewer to respond. The result is a clearer public record of the issue, the response, supporting context and the latest outcome.

ReviewResponseTimelineContextOutcome
Simple. Structured. Searchable.

How Open Record works

Open Record turns a difficult online review into a clear, professional public record — giving future customers somewhere to see the business response, relevant context and current outcome.

01

Show us the review

Upload a screenshot of the review, comment or post and tell us where it was published — such as Google, Trustpilot, Facebook or Yell.

Why it helpsYour response is tied to a clear issue and platform, so visitors immediately understand the context.
02

Tell your side of the story

Explain what happened from your business's perspective. The structured journey helps you focus on the information a future customer would actually want to understand.

Why it helpsYou can respond calmly and professionally away from an argumentative social-media thread.
03

Add supporting context

Add appropriate dates, photographs, messages, invoices, completion evidence or information about a resolution that was offered.

Why it helpsPeople can see more context than a star rating or a few sentences from one person.
04

We structure & moderate it

Your submission is organised into an easy-to-read record showing the issue, business response, relevant chronology and current outcome.

Why it helpsYour side is presented as a professional record rather than an angry counter-review.
05

Get your own permanent URL

Every customer receives a public business profile such as openrecord.uk/business/abc-roofing/, with individual responses beneath it.

Why it helpsYou have one permanent place to send people who want to understand the wider story.
06

Built to be discoverable

Published records use crawlable pages, descriptive titles, internal links and sitemap inclusion to give search engines clear information about the page.

Why it helpsYour side has an opportunity to be discovered when people research your business. Search positions are controlled by search engines and cannot be guaranteed.
07

Share it & measure interest

Link to your Open Record from your website, social media, email signature, QR code or Open Record badge, then monitor profile and response views.

Why it helpsInstead of repeatedly explaining the same dispute, you can direct people to one clear public record.
Why businesses use Open Record

A bad review shouldn't be the only version people can find.

Open Record is designed to give your business a professional voice when a short online review does not tell the whole story.

✓ A voicePublish your version of events.
✓ ContextHelp future customers understand the wider story.
✓ Supporting informationAdd appropriate evidence and chronology.
✓ Permanent URLYour business gets its own Open Record profile.
✓ Search-ready pagesStructured to be crawlable and indexable.
✓ Professional presentationMove beyond messy comment threads.
✓ TransparencyShow how a complaint was handled and its outcome.
✓ AnalyticsSee interest in your profile and responses.
Open Record search zebra with magnifying glass
WHEN SOMEONE SEARCHES YOUR BUSINESS

What do you want them to find next?

Don't leave one review to tell the whole story.

★☆☆☆☆

“Very poor service. Would not recommend.”

Original public review
OPEN RECORD RESPONSE

The wider context

Business response, relevant chronology, supporting material and current outcome — presented together in one structured record.

More than a reply

One review.
A much bigger story.

A short review can leave out important context. Open Record gives future customers somewhere to see the business response and the information surrounding it without turning the page into an argument.

✓ Business response✓ Evidence supplied✓ Outcome status✓ Moderation
Explore Demo Records →
Public records

See Open Record in action

Demo records show how the format works across different types of business.

TRUSTPILOT● Resolved

Oak & Stone Roofing

Roofing & property services

View Open Record →
GOOGLE● Resolved

The Beauty Room

Beauty & wellness

View Open Record →
FACEBOOK● Updated

The Cake Shed

Food & events

View Open Record →
Business feedback

Clearer context builds confidence.

What businesses can expect from a clearer, structured right-of-reply platform.

★★★★★

“Finally, somewhere to add context.”

It gives future customers a clearer picture than a single review ever could.

Roofing business use case
★★★★★

“Simple and professional.”

The structured response format makes the whole process feel credible.

Beauty business use case
★★★★★

“The evidence timeline is excellent.”

Customers can understand the sequence without reading a long argument.

Trade business use case
Search visibility

Built to create a useful public record.

Each published response can have its own crawlable page with the business name, platform and response context, supported by internal links and relevant Help & Advice content.

Explore Help & Advice →

Search engines decide whether and where pages rank. Open Record does not guarantee a particular Google position.

openrecord.uk › business › example-business

Example Business Review – Business Response | Open Record

Read the business response, supporting context and current outcome on Open Record.

Search-led resources

Find help by problem, platform or industry.

Open Record is built around the questions businesses actually ask when an online review becomes a problem.

Help & Advice

30 practical guides covering false, unfair, negative and disputed reviews.

Browse Help Guides →

Review Platforms

Dedicated hubs for Google, Trustpilot, Facebook and Yell review issues.

Browse Platforms →

Industry Guides

Advice tailored to salons, trades, restaurants, cleaners, pet services and events.

Browse Industries →
Trust by design

Built to show context — not to declare a winner.

Clear verification labels, moderation standards, privacy controls, corrections and a right-of-reply process help keep public records useful and balanced.

Specific verification badges

Identity verified, evidence supplied, response published and matter resolved are separate statuses.

Corrections & right of reply

Relevant parties can challenge factual information or submit an update for moderation.

Evidence privacy

Supporting material can be Public, Moderators Only or Private.

Visit the Trust Centre →

Start your Open Record

Has a negative or disputed review been posted about your business?

Answer three quick questions and we'll show you the right Open Record route.

STEP 1 OF 3

Where was the review published?

STEP 2 OF 3

What do you want your public record to include?

STEP 3 OF 3

How do you want to use Open Record?

Your route

Your Open Record is ready to start.

Your record can include your response, visual timeline, supporting context, current outcome, permanent URL and a neutral reviewer-response request.

Straightforward pricing

Choose how you want to use Open Record.

ONE-OFF RESPONSE
£49.99

Create and publish one structured Open Record response.

Your side matters too

Put your side on the record.

Turn a difficult review into a clear, structured account that future customers can understand.

Open Record response zebra